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Academy Taps Social-TV Check-In Service, GetGlue, for Oscars Promotion

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AdaptiveBlue, the company behind the social-TV check-in service, GetGlue (note: the company recently announced that it had raised $6 million in a third round of funding that was led by Time Warner), recently teamed with the Academy of Motion Picture Arts and Sciences and with Mercedes Benz USA on a promotion for the 83rd Annual Academy Awards.

North America

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